I found this item at the Walmart Visitors Center (the Walmart museum) in Bentonville. It's part of a display of soft drinks that used to be sold in Bentonville over the last several decades. Cleo Cola, the "Queen of sparkling drinks," bottled in St. Louis, was introduced in 1935 by the Whistle Company.
Note the resemblance of the outfit worn by Cleo to the popular Orientalism developed by the likes of Maude Allen and other Salomé dancers. I posted about this briefly here.
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